Nanci ShermanNanci Sherman, is a Principal of Cure For The Common Hotel and a Strategic Partner of R&R Global. Nanci specializes in creating the distinctions that bring hotels to the number one position in their competitive sets. 

Nanci believes "In order to stand out, first you must be outstanding.™"  She guides owners and leaders on how to launch brands and reposition hotels, independent and branded, for optimum results in profitability, inspired cultures, and guest loyalty. She has been called "One of the brightest lights in our industry."

Not satisfied with terms such as "Customer Satisfaction" as a service guideline, Nanci generates powerful leaps in the contexts of leadership, happiness as the "new" satisfaction, truly inspired cultures, market share, and guest care unparalleled at most luxury resorts. With her leadership, ordinary processes are transformed into extraordinary experiences.

Nanci's expertise spans a broad range of areas found in the world of hospitality including: boutique, lifestyle, and spa hotels with a focus on well-being.

Nanci has worked as a General Manager, Vice President of Operations, Chief Experience Officer, Brand Manager, turnaround "guru,"

In addition to the role she plays at R&R Global Hospitality, she has serves as Director of Reengineering for almost every major upscale hotel brand in America and is a highly respected hospitality consultant who is well versed in national and international assets. In her 25+ years of experience, she has held senior executive positions with:

  • Starwood
  • Hilton
  • Kimpton
  • Sage
  • Numerous independent luxury boutiques

She also has ran Miraval - #1 resort in North America at the time, helped create Kimpton’s Hotel Monaco brand and done work for Robert Redford’s Sundance Resort.

Nanci is a prolific writer and posts weekly views on alternative and progressive ways of looking at business inspiring people to operate at their best. For Nanci, greater ROI comes from a focus on ROWM™ - A Return on What Matters for all constituents.

Nanci's educational background includes a B.S. in Journalism and Communications from the University of Colorado, Boulder, CO. She also has attended the Culinary Institute of America, New Hyde Park, NY Quality Assurance Program and assisted Professor Eric Orkin in computer based simulation seminars for Delphi Management Systems and Hotel Marketing and Management Seminars and participate in12-Day EXECUTIVE LEADERSHIP intensive workshops designed to create quantum leaps in productivity and effectiveness and unleash powerful leadership abilities.


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